Government Banning Skinny Models From Catwalks & Magazines

Government Banning Skinny Models From Catwalks & Magazines

Government Banning Skinny Models From Catwalks & Magazines

Looking like a skeleton is unattractive, unrealistic and unhealthy. To put a halt to the glamorisation of unhealthy thin women, the government will be introducing a massive overhaul to the Australian fashion industry, where SKINNY models will be banished from catwalks and magazines.

After a 2 year consultation process, the new industry code was exclusively revealed to the “Sunday Times”. The new code will include the following:

* Not running advertisements for rapid weight loss, cosmetic surgery, excessive exercise or other commercials that may promote a negative body image.

* Only using models aged 16 or older to model adult clothes, both on catwalks and in print.

* Refraining from using models who are very thin or male models who are excessively muscular.

* Disclosing when images have been retouched and air-brushed and refraining from enhancing photographs in a way that changes a person’s body shape and features

* Stocking clothing in a wide variety of sizes in shops to reflect the demand from customers.

* Using a broad range of body shapes, sizes and ethnicities in editorial and advertising.

This new code of conduct takes aim to stop the glamorisation of unhealthily thin women which reports and research shows has led to children developing eating disorders. The code has received the endorsement of leading women’s and girls’ magazines The Australian Women’s Weekly and Girlfriend, along with plus-size agency BGM Models.

The Government will also contribute $500 000 to funding educational programs developed in conjunction with “The Butterful Foundation” (Eating disorder group) to helping young girls between 8 – 18 build positive self-esteem and body image and discouraging them from developing eating disorders.

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3 thoughts on “Government Banning Skinny Models From Catwalks & Magazines

  1. weight loss

    It is something normally referred as anorexia in fashion world. Anorexia nervosa, also called anorexia, is a potentially life-threatening eating disorder that is characterized by self-starvation and excessive weight loss.I think govt. is right in banning it.

    Reply
  2. Colour Coaching

    She is so thin this is what you called anorexia nervosa, this is so common in models. But she has the guts to do some catwalk and it’s good coz she has the confidence.

    Reply
  3. Moda

    I personally can’t understand why anyone would want to look at a size 00 that is just beyond a joke. I work in the fashion industry in Colombia – and I can assure you if models were that skinny were to put on our clothes, they would fall right off them

    Reply

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