Wow, the label reads ‘fragrance free’. That must mean the product has no artificial fragrance added to it and it’s free of artificial scents. Right?
Our immediate perception when we read a claim that a product is fragrance free, is that it’s natural and free of artificial fragrances. But sadly the term ‘fragrance free’ simply means the product is ‘smell free’.
Everything carries with it an adour or smell. To make a fragrance-free product, the manufacturer must neutralize the aroma by putting synthetic chemicals in the product. More chemicals means more toxins.